砍價是每個業(yè)務(wù)員都不免會碰到的,有的客戶根據(jù)產(chǎn)品和數(shù)量的不同砍價,有的客戶根據(jù)市場定位砍價,有的客戶根據(jù)以往的采購經(jīng)驗砍價,甚至還有客戶先亂砍一通,然后再通過貨比三家來壓出最低價。

這都需要業(yè)務(wù)員根據(jù)經(jīng)驗來判斷,客戶的砍價是真實且有依據(jù)的,還是帶有水分的。

回復(fù)的時候也要有針對性,不論降價還是維持原價,甚至是漲價,都需要有合理的理由,有理有據(jù)。

一、郵件模板Dear Clair,I'm so sorry that we couldn't meet your target of USD 5.30/pc with color box !As I mentioned in my previous mail, our price was based on the different packaging method.Anyway , we could reduce our margin to establish our business. Our final priceis USD 5.50 with a color box , and USD 5. 20 with a poly bag.If you'd like to do promotion for this item,we suggest you confirm the poly bag instead. According to our experience,other customers mainly use this simple packaging for EU market.Please help to check with buyer and advise the comments.Best regards ,Kerry Hu二、常用語句1. Please help to check with buyer and give me reply soon.請跟買手確認價格,并盡快給我回復(fù)。

2. Would you accept EUR 3.50/pc as final price?您能接受每件3.5歐元的最終價格么?3. We could give you a special discount of 10% if the quantity up to 1 x40'HQ.如果數(shù)量可以達到一個40尺高柜,我們可以給您一個10%的特別折扣。

4.I have to recheck the price and see if we could meet your target.我需要重新核算一下價格,看看能否達到您的目標價。

5.We are desperate to get your price confirmation to proceed.我們非常需要您的價格確認,從而進展下去。

以上就是應(yīng)對客戶砍價的郵件,希望對您有所幫助。