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如何用郵件進(jìn)行外貿(mào)價格談判?

初次報價以后,來來回回地談價是很常見的。

賣方希望贏得更好的利潤,買方希望買到更便宜的產(chǎn)品,這就需要多輪的價格拉鋸,最后大家在談判和磨合中尋找雙方都能接受的某個折中點(diǎn)。

這個時候,郵件的往來必須更加謹(jǐn)慎,不能被對方猜出自己的底牌和價格底線。

一、郵件模板Dear Clair ,To be candid with you,we have no margin to reduce the pricing again.In fact, the price is very important to win this order, but the quality counts for much more. We couldn't debase our quality level to achieveyour price aim.I'm sorry !l have discussed with our top management,and decided to proceed in below suggestions.1. USD 5.50/ pc , with color box packaging , based on 10 000 pcs2.USD 5. 20/pc, with simple poly bag packaging , based on 10 000 pcs3.3% will be provided as a special discount , when quantity up to 30 000 pcsPlease help to consider and inform us which way is better for you.We understand that you have to test your local market and retail price. And we're pleased to do a trial order for you with small quantity in our first business.Maybe 5 000 - 8 000 pcs is workable for you to make a decision,with no price increase.Best regards,Kerry Hu二、常用語句1. Price is important ,but quality counts for much more.價格很重要,但質(zhì)量更重要。

2. It is not workable for us to place such a big quantity first time.第一次下單我們無法達(dá)到這么大的數(shù)量。

3. We could try a trial order to test the market.我們可以下個試單來測試市場行情。

4. Consumers could only pay for USD 9. 99 as maximum for this item.對于這個產(chǎn)品,消費(fèi)者最多只會愿意在9.99美元以下購買。

5.10%discount will be provided if you doule the quantity.如果您把訂單數(shù)量加倍,可以給您10個點(diǎn)的折扣。

以上就是外貿(mào)郵件價格談判技巧,希望能幫助您。

本文內(nèi)容根據(jù)網(wǎng)絡(luò)資料整理,出于傳遞更多信息之目的,不代表金鑰匙跨境贊同其觀點(diǎn)和立場。

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