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亞馬遜發(fā)郵件警告跟賣者

為了防止被跟賣,賣家注冊了商標(biāo),又在平臺做了 GCID 備案,但就亞馬遜平臺的現(xiàn)狀來說,要想防止被跟賣,僅靠這些是遠(yuǎn)遠(yuǎn)不夠的。

注冊商標(biāo)和做 GCID備案只是防止被跟賣的基本保障。

在實(shí)際運(yùn)營的過程中,總有一些賣家或是新手無知,不熟悉平臺規(guī)則,或是害群之馬,有意搶掠,會在原賣家把商品打造得初有成效時進(jìn)行跟賣。

遇到這種情況,定要在第一時間采取行動,驅(qū)趕跟賣者。

驅(qū)趕跟賣者的第一步行動就是給跟賣者發(fā)警告郵件。

在驅(qū)趕郵件中,要有理有據(jù)地講述情況并發(fā)出警告。

下面的郵件模板可供賣家參考。

Dear"B".It has come to our attention that "B" is using the "A" trademark without license orprior written authorization from "A ""A"holds federal trademark registrations in the United States. So "B" listingsviolate "A" trademark and intellectual property rights. You are also in breach of Amazon'sParticipation Agreement.Therefore, we demand you remove all listings on Amazon.com in which "B" utilizesour trademarks and images protected by copy right immediately."B"currently has at least one listing on Amazon.com for products that utilize "Atrademarks and/or copyrights without authorization. See the following ASIN: XXXXXXX.While "A" has many options available under this state. But we would prefer to resolvethis matter amicably, Please confirm to us in writing within 24 hours, that you have:(1) Removed all of"A's" trademarks and copyright material from your Amazon.comlistings and any other website or public display you operate:(2) Removed all of "A's" listings of products it claims to be associated with "A's"including but not limited to the ASIN listed above.Failure to take action within 24 hours will force us to report this serious violation tothe Amazon seller performance team, This is licensed products to Amazon.com as well.Amazon seller performance team will take such violations very seriously, possibly resultingin removal ofyour selling privileges on Amazon.com.Thank you for your attention to this matter. Please contact us if you have anyquestions.Legal on behalfof"A"在上面的郵件模板中,強(qiáng)調(diào)了作為商標(biāo)持有人的權(quán)利,并指出了跟賣者的不當(dāng)行為,同時對這些行為予以警告,要求跟賣者立即停止跟賣以避免由此造成的不良影響除用英文郵件警告外,考慮到大部分跟賣者是中國賣家,我們還可以用中文郵件進(jìn)行警告。

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